How Egypt will attract tourists

How Egypt will attract tourists

Egypt, home to ancient pyramids and Red Sea resorts, aims to boost tourism by up to 30% annually over the next five years, bringing in private firms to operate sites and inaugurating a huge museum around the end of 2023.

Vestnik Kavkaza reported earlier what changes in Egypt tourists will see this year.

Development of the industry 

Tourism is a crucial source of foreign currency and jobs for Egypt's struggling economy. The sector earned $10.75 billion in the financial year ending in June 2022, up from $4.86 billion the prior year, when it was hurt by the coronavirus pandemic, Reuters reports. But it captures a little under 1% of the global tourism market, said Ahmed Issa, a former banker appointed as tourism minister last summer. The budget for more than 2,000 archaeological sites and 41 museums in the 2021/22 financial year was a modest 3.2 billion Egyptian pounds ($170 million at the exchange rate at the time).

"I think Egypt deserves and should be able to grow its tourism industry by 25% to 30% per annum consistently over the coming decade. And that should get us to about 30 million (visitors) by the year 2028,"

-Issa says.

Flights and hotels

Immediate priorities include expanding flight capacity and improving the investment climate by streamlining regulation, Issa said. A need to increase the number of hotel rooms to half a million by 2030 from 212,000 last year could draw $30 billion in private investment, and private companies were involved in pilot projects to manage 10 sites, he added. These include the Giza pyramids, the Egyptian Museum in central Cairo, and the Grand Egyptian Museum (GEM) that will soon house the country's most prestigious artefacts.

Grand Egyptian Museum

The repeatedly delayed opening of GEM, a vast structure near the Giza pyramids that has been under construction since 2005, was likely to happen between October and January, Issa said. Egypt hopes to attract world leaders to attend the inauguration. A surge in Chinese tourists expected this year. Longer term, Egypt would seek to develop the market for independent travellers alongside tour operator packages, he added.

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